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Kraft is given an ultimatum on Cadbury — Things are getting a bit testy over in the UK
The Times of London is reporting that the Takeover Panel overseeing the possible Kraft buyout of Cadbury has essentially issued a put up or shut up warning. Basically, the panel said that should a clear-cut, sensible (Kraft’s original offer was turned down, see below) offer not be on the table by the deadline, Kraft is to stop courting Cadbury and walk away.
Kraft’s non-sensical offer:
“Cadbury, which recently rejected a $16.3 billion takeover bid from Kraft, said the U.S. company’s offer “made no strategic or financial sense for Cadbury and fundamentally undervalued the group and its prospects.”
Chairman of Cadbury Roger Carr said, “Cadbury has a strong position in the global confectionery market and the board is confident in Cadbury’s standalone pure play strategy and growth prospects.”
The Takeover Panel said Wednesday, “each side has accepted this ruling,” which allows for a six-month hiatus if Kraft does not make its intentions clear by Nov. 9.” (from www.themoneytimes.com)
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