Archive for the Sales Training Category
Tips for the franchisee to stay successful
Here are a few pointers for franchisees who are just getting off the ground:
1. Respect the company’s business model and brand, don’t reinvent it. The fact is, the reason you decided to franchise a particular company is, likely, because you already saw its success. Why try to change up a business model that has been working? Embrace [...]
A study you probably will want to show your boss
A study conducted on Melbourne, Australia has revealed that workers who are allowed to surf the internet for personal reasons, while on the clock, are actually 9% more productive than those who aren’t allowed to.
“Firms spend millions on software to block their employees from watching videos on YouTube, using social networking sites like Facebook or [...]
Increase your advertising results
Are you currently advertising for your small business, but not getting the results you had hoped for. Below are some points to help set you thinking outside of the box. Each one can be used on its own or researched in greater depth to understand the art and science that go into making it effective. In [...]
Common marketing mistakes
Marketing is just as vital to any organization as any other piece of the operation. No matter how ground-breaking, penny-saving, top-of-the-line, best-bang-for-your-buck the product may be, if people do not know about it, they can not buy it. But, like any other part of running a small business, marketing your product must be done correctly [...]
A letter to the IRS from a small business owner
Dear Internal Revenue Service,
It’s March now and as I sit down with my accountant, I see that next month our company will be responsible for a total of $11,296.42 in taxes. First of all, I wanted to take a quick second to extend my gratitude to what a great job you guys have been doing. [...]
Sales Training Becomes Your “Secret Ingredient” in harsh economic times.
Management tends to cut entertainment, travel and training budgets first, when the economy slows down. It’s unfortunate, ironic and a huge mistake that can cause serious setbacks to competitiveness and marketshare growth. It’s been proven that when organizations continue to invest in their people, training and systems during economic slowdowns, they tend to experience faster [...]
Three Essential Tips To Selling
A common mistake for people selling is talking instead of listening; especially when the item is something that the salesperson really cares about or is highly knowledgeable of.
When the sales person gets the question:
“So what can you do for me?” or “How is this product going to help me?”
The general response tends to be a [...]
